Service · Windows & Doors CGI

Windows and doors,
built right down to the hardware.
Then placed in the world.

Engineering-accurate 3D models — internal structures, hardware, mechanisms, glazing — composited into AI-generated environments. The detail of CAD. The realism of photography. Built for manufacturers and architects who need both.

Bifold door system · two-panel configuration · CGI build with ai setting
what we do

Two common visual problems
we get right.

Windows and doors are the most demanding products to image. They need to look real in a room — and they need to read accurately as engineered objects. Most product photography handles the first and fakes the second. Most CAD renders handle the second and ignore the first.

We do both. The 3D model is built to manufacturing accuracy — internal frame structure, hardware position, glazing thickness, mechanism geometry. The AI environment is generated to suit the product — the right architecture, the right light, the right context. The product is then composited into the scene with correct perspective, scale, and shadow.

The result reads as a photograph to a buyer and a technical drawing to an installer. Same image, both jobs done.

What we produce

Catalogue stills

Plain-background product shots for spec sheets and listings

Cutaway views

Internal structure exposed — frame, glazing, seals

Exploded diagrams

Component breakdowns for brochures and installer manuals

Setting composites

Product placed in AI-generated architecture and interior scenes

Mechanism animations

Sliding, folding, casement movement — accurate motion paths

Modelled to spec

Built right. Then imaged.

The model is built first — geometry, materials, hardware, and mechanisms accurate to the product. Once the model is right, every output that follows is right. Cut it apart, blow it up, animate it, drop it into a scene — the source data does not change.

01 · Frame and structure

Internal sections modelled to profile.

Aluminium, timber, composite, or PVCu — the chamber structure, reinforcement, and thermal break are built as they are manufactured. Cutaways read as section drawings.

Profile chambers and reinforcement

Thermal breaks and gaskets

Glazing rebate and bead detail

02 · Hardware and ironmongery

Every handle, hinge, and lock — built and aligned.

Hardware is positioned where it lives on the real product. Movement paths follow the actual geometry — vents open the way they open, not the way they look like they should.

Profile chambers and reinforcement

Thermal breaks and gaskets

Glazing rebate and bead detail

03 · Mechanism and motion

Sliding, folding, tilt-and-turn — actually moving.

Bifold sequences, sliding paths, casement arcs, tilt-and-turn behaviour — all modelled with correct motion. Animations show the product working, not approximated.

Bifold and folding door sequences

Sliding and patio door tracks

Tilt-and-turn dual-action movement

04 · Glazing and security

Glass, gaskets, and locking — all to specification.

Double or triple glazed units with correct cavity, spacer bar, and gas fill. Security features — hookbolts, anti-lift, key-operated locks — modelled where they live.

DGU and TGU glazing build-ups

Spacer bars, gaskets, edge seals

Multipoint locking and security hardware

The combination

A combination of our 3D accuracy with the perfect realism of an.
AI environment.


Manufacturers need spec accuracy. Architects need atmosphere. The composite gives both — without a location shoot, a styling budget, or a single retake.

01

Build the model

Profile, hardware, glazing, mechanism — modelled to your specification. This is the engineering layer.

02

Generate the setting

An AI-generated environment chosen to suit the product — interior, façade, or landscape. Light direction matched to the brief.

03

Composite to spec

Product placed in scene with correct perspective, scale, and light. The result reads as a photograph and a spec drawing in one.

Who it’s for

Manufacturers and architects who need both accuracy and atmosphere.

01

Window and door manufacturers

Brand owners, fabricators, and trade suppliers launching new product or refreshing existing ranges. Spec accuracy is non-negotiable.

02

Glazing systems suppliers

Profile and systems houses producing technical literature where the section drawing matters as much as the lifestyle image.

03

Architects and developers

Specifying high-end glazing for residential or commercial projects where the visualisation needs to sell the design before construction begins.

04

Marketing teams behind technical brands

In-house and agency leads who need brochure, web, and trade-show imagery that holds up to specifier scrutiny.

Why it works

Bespoke project, predictable result.

No location, no studio, no compromise

The product appears in the right setting because we generate it. No travel, no permits, no waiting on the right weather.

One asset, many uses

The same model produces catalogue stills, cutaways, exploded views, animations, and lifestyle composites. Brochure, web, trade show, social — from one source.

Updatable as the product evolves

New colourway, new handle, new glazing option, new mechanism. The model updates and the imagery follows. No reshoot, no relighting, no rebuild from scratch.

Holds up to technical scrutiny

Specifiers and installers can trust the imagery. The frame section is right. The hardware is in the right place. The mechanism moves the way it moves.

1
model, many outputs
3—5
Weeks · brief to delivery
24
Years in CGI
selected window and door work

A few examples of images from our window and door archives.

From a window and door client

Proof, not promises.


  • “The cutaway and the lifestyle image came from the same model. Our installers used one in training and our marketing team used the other on the cover. That had never happened before.”
    Marketing Director
    Glazing systems manufacturer
Common questions

Things window and door teams ask us first.

Six questions that come up in nearly every first conversation. If yours isn’t here, ask.

The model is built to your specification. We use your CAD data, profile drawings, hardware specs, and glazing schedules. Where you provide it, we build to it. Where you don’t, we ask before assuming. Cutaways and exploded views are accurate enough that your technical team and installers can use them directly.

Yes — that is the point of the workflow. Once the model is built, we render plain-background catalogue shots, technical cutaways, exploded brochure views, and AI-environment composites all from the same source. The product is identical across every output. Spec sheets and lifestyle imagery match perfectly.

The AI generates the setting — architecture, interior, light, season — to match the brief. Your CGI product is then composited into that scene with correct perspective, scale, and shadow. Done well, the join is invisible. We’ve spent two decades getting CGI to read as photographic; AI environments only work because that craft sits underneath.

Yes. The model is built with the correct hardware geometry, so motion follows the actual mechanism — not an approximation. We deliver short animations for web, trade show video, social, or installer training. Standard outputs include 1080p and 4K MP4, with looping or single-cycle versions on request.

Profile sections, hardware spec, glazing schedule, finish samples, and a brief on the output you need. CAD data accelerates the build but isn’t essential — we can model from technical drawings or photographs where CAD doesn’t exist. The richer the input, the faster the first draft.

Each project is bespoke and quoted accordingly. The build is the largest cost — once the model exists, additional outputs (more angles, more scenes, animations) are incremental. We provide a fixed quote within two working days of receiving a brief, with deliverables, timeline, and revisions specified up front. No hourly rates.

Start a window and door project

New product launching?
Existing range that needs better imagery?

Send us what you have — a finished design, a brief, room dimensions, or just a brand and a target audience. We’ll come back with a quote and a timeline within two working days.

Start a project See more of our work